Tag: advertising

Titles – Check Your Website for Advertising Problems

by Marc Abla, CAE | May 17, 2023 | Compliance, ICS Message, Legal, Marketing and Advertising, Practice Management, Videos, zall | 0 |

It is important to review your website regularly to ensure compliance with marketing and advertising laws. This simple check will help ensure compliance with Illinois law and maintain consistency throughout your website. Watch the video to learn more!

Chiropractic Marketing Pitfalls: A Guide to FTC Compliance

by ICS Staff | Mar 22, 2023 | Compliance, ICS Message, Legal, Marketing and Advertising, Practice Management, zall | 0 |

Chiropractic physicians need to market but must avoid FTC pitfalls to prevent harm. Read the article to learn more!

Offering Free Services

by Adrienne Hersh, JD, ICS Legal Counsel | Apr 13, 2022 | Frequently Asked Questions, Legal, Marketing and Advertising, zall | 0 |

Am I able to offer free services as a promotional tool? Technically, the answer is a very limited “yes,” but with caution, lights flashing.

Establishing Your Practice Brand

by Ray Foxworth, DC, FICC, MCS-P | Jun 30, 2021 | Marketing and Advertising, Social Media, zall | 0 |

Branding isn’t just a logo or a sign, its more than a social media profile… there is so much more to your brand than that. Read the article to learn more about establishing your brand!

Illinois Billboard Points Patients to Chiropractic

by Marc Abla, CAE | May 26, 2021 | ICS Message, Marketing and Advertising, zall | 0 |

The Illinois Chiropractic Society (ICS) is thrilled to announce that we have partnered with the Foundation for Chiropractic Progress (F4CP) to increase patient awareness about chiropractic. Beginning May 31, 2021 through the end of June, we have placed a billboard designed to steer potential patients to your office. Read the article to learn more!