Category: Marketing and Advertising

Illinois Billboard Points Patients to Chiropractic

Illinois Billboard Points Patients to Chiropractic

The Illinois Chiropractic Society (ICS) is thrilled to announce that we have partnered with the Foundation for Chiropractic Progress (F4CP) to increase patient awareness about chiropractic. Beginning May 31, 2021 through the end of June, we have placed a billboard designed to steer potential patients to your office. Read the article to learn more!

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How to Legally Claim Specialties in Advertising

How to Legally Claim Specialties in Advertising

The Illinois Medical Practice Act permits physicians to advertise “information pertaining to the person’s area of specialization, including appropriate board certification or limitation of professional practice.” The IDFPR interprets this provision to allow advertising of specialty certifications issued by the American Chiropractic Association…

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