The use of specialty and certification acronyms with your name is considered advertising under the Medical Practice Act. Read more to learn how and when you may promote these credentials compliantly.
Read MoreIt is important to review your website regularly to ensure compliance with marketing and advertising laws. This simple check will help ensure compliance with Illinois law and maintain consistency throughout your website. Watch the video to learn more!
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The Foundation for Chiropractic Progress recently aired a commercial featuring the uplifting story of a senior who found improved health and quality of life thanks to chiropractic care. This 30-second ad aired during CNN’s “American Pain” documentary, reaching an impressive 1.3 million viewers.
Read MoreWe are nearing the end of Chiropractic Health Care Month, but this should not be the end of promoting chiropractic to your communities. The ICS has provided a number of resources for you to use to convey the importance of chiropractic in your communities.
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Am I able to offer free services as a promotional tool? Technically, the answer is a very limited “yes,” but with caution, lights flashing.
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